In previous blogs we have discussed product obsolescence and how to avoid it. In our last article on the topic we spoke about focus groups, social media polls, analytics, user forums and third party review tools such as Trustpilot.
However, with such a strong focus on moving towards more sustainable living, we can also address the full lifecycle of the product. We can home in on the implications of the products successes, or indeed failures, on the environment as well as on your own business, and of course, the impact to the customer.